We spoke to hundreds of Hongkongers about a topic close to our hearts.
Here’s what we found👇
Most people want to leave something behind for their loved ones –
tangible or intangible.
Even more surprising? 97% of them are comfortable talking about
end-of-life plans and final wishes.
Yet, these conversations rarely happen—especially here in Hong Kong.
71% of those we spoke to haven’t discussed their final wishes with
loved ones.Too often, we avoid talking about what matters most.
Talking about our final wishes isn’t just important—it’s empowering.
It's how we celebrate our lives and take control of how we are
remembered. What’s more – It spares our loved ones the uncertainty
of what to do when we're gone.
That’s why we’re starting a city-wide conversation about final
wishes.
We’re here to break the silence, encouraging everyone to share what
matters most—for themselves and their loved ones.
When you're no longer here...
What's your wish?
Chubb Life Hong Kong warmly invites you to share your wishes and
transform love into meaningful conversations, making them a natural
part of life. Let every wish be heard and respected, and inspire
others to leave their precious marks in life.